Shop Amarillo

Apparel. Drinkware. Amarillo.

Amarillo sits on the High Plains of the Texas Panhandle, where Route 66 runs through the city and the sky seems to go on without end. The city grew as a cattle and railroad center, and that ranching past still shows in its stockyards, western shops, and wide streets. West of town, Cadillac Ranch plants ten classic cars nose down in a field, an art installation that has become one of the most photographed stops on Route 66. To the south, Palo Duro Canyon cuts a deep red gash through the plains, with trails, rock formations, and a summer musical drama performed in the canyon amphitheater.